Media Experience:
Years of media sales and agency account work have given me a broad knowledge of the benefits and drawbacks of each of the media. I have a thorough familiarity with each of the local options, and I can determine which are best for your unique business.
I’ll Save You Time:
White House Media will eliminate the time-consuming process of meeting with different reps from each radio and TV station. I can screen all solicitations for you, and provide you with only the best and most appropriate opportunities. During your campaign, when you have questions or concerns, place one call to White House Media and I’ll handle everything for you. I can simplify the entire media process and save you time!
Unbiased Perspective:
Unlike the rep coming to see you to pitch a single station or medium, I represent an objective perspective. Media data from different sources can often seem confusing and conflicting. I’ll help you to identify exactly which information is relevant and useful to your business, and how to interpret it to your advantage.
Negotiating Expertise:
Broadcast buying is a science of finding relative efficiencies based on ratings, reach and frequency for a particular demographic. I will use these analyses to negotiate a targeted schedule that makes the most effective use of your advertising budget. As I represent a number of clients, I also have more bargaining power to negotiate bulk discounts.
Full Service:
With White House Media, you can expect a full media service from start to finish. I’ll negotiate and place your buys, check all contracts for accuracy, provide weekly airtimes and check all invoices.
Provide Promotional Opportunities:
White House Media maintains a steady dialogue with the media to keep on top of promotional strategies that could enhance your marketing. To add impact to your campaign, I will negotiate no-charge promotional opportunities as added value for your investment. I’ll also monitor the progress of your promotions to make sure your receive what you were promised.
My Service is Completely Free of Charge:
The media pay me a commission, so my fee to you is absolutely nothing. And what’s more, you’ll save money because of the lower cost I negotiate for your advertising.
White House Media will simplify your media buying, save you money, and help build your business. I look forward to working with you.
